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Informative

4 Essentials for Great Facebook Video Campaigns

Over four billion videos are watched on Facebook each day. Video is an excellent way to reach your target group with sound, visuals and motion. Today we’ll give you 4 ways to create a great Facebook video campaign.

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Sanne Kruis ,The Marketing Manager of The Next Ad.

Strategy

5 Tips to improve your Facebook Relevance Score

The Facebook Relevance Score is all about the relevance of your ad to your targeted audience. To improve your ad’s relevance score you can work on your targeting and the ad creative.

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Informative

The Value of Video Ads on Facebook

How to deliver video ads value for brands? Nielsen analyzed this question and came up with the following conclusions for the value of video-ads. Check them out and, while you’re at it, take a look at our five tips to create great video content for Facebook.

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Industry Update

Facebook Introducing Place Tips in News Feed

Coming soon: the new feature in your News Feed called place tips. Get more out of the places you visit. Place tips will show you fun, useful and relevant info about the place you’re at. Place tips may show up at the top of your News Feed when you’re out and about.

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