Informative
Informative
Facebook Campaign Structure: A Quick Overview
Facebook has changed its campaign structure quite a few times already. Here we’ll give you a quick and handy overview of how your Facebook campaigns are structured.
Read Article
The Next Steps for Ads on Instagram
We got a lot of questions about the progress of advertising on Instagram. What about the API for Ads on Instagram and which advertisers are able to use the Ads on Instagram? This powerful mobile platform offers many advertisers a lot of opportunities.
Read ArticleInformative
Facebook Bidding Guide: How to use CPM, CPC, oCPM & CPA
We’ve been getting a lot of questions about the best way to setup a bidding strategy for Facebook campaigns. By default ad campaigns on Facebook run using oCPM.
Read ArticleCompany Update
Conditional Publishing
We launched a new Facebook advertising feature in The Next Ad which allows you to (re)act on external data such as your product feed, the weather conditions or stock market results.
Read ArticleMost Popular
Industry Update
10 Best Shopify Apps to Boost your BusinessIndustry Update
Everything you need to know about Facebook’s Conversions API