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Guest Blog

Guest Blog

Why Video Needs to Be Part of Your Paid Advertisement

Talking about video as part of your marketing strategy and paid advertisement in 2018, we can't say it's an upcoming thing. It's already here. No wonder both marketers and consumers love them. Videos are more engaging, more memorable and more shareable than any other type of content on the web. To prove this, let's talk about numbers as a first step!

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Fanni Herman

Guest Blog

How to Optimise your Facebook Ads with Neuromarketing

So you want to improve your social advertising ROI? The Next Ad is a platform for data-based optimisations. What if we told you that you can also pre-optimise your advertisements based on how the human brain processes information? It’s called applied neuromarketing. In this article, you'll learn some of the principles and techniques that you can apply.

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Guest Blog

3 Facebook Messenger Marketing Strategies You Can Try Today

One of the hidden gems for any Facebook or CRM marketer is Messenger. Why? Aside from the more than 2 billion monthly users, there are clear use cases with amazing metrics.

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