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Strategy

Beginner’s Guide to Instagram E-Commerce + 5 Best Practices

If you haven't been living under a rock for the past ten years, you've probably noticed by now that online shopping has taken the consumer market by storm. The newest advancement in online shopping is to shop through social media sites like Pinterest and Instagram. Read more in this Blog!

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Darya Jandossova Troncoso ,Guest Blogger

Strategy

4 Unique Ways To Conduct Customer Research In 2021

The more you know about your customers, the better. This truism has always driven the biggest brands out there. That they inspire such devotion is a testament to their deep understanding of what their target audiences want. But the process of gathering relevant information isn’t easy, nor is it obvious. There are myriad routes that can deliver results, and not enough resources for them all — even if you’re fortunate enough to have an uncapped budget. To get ahead, you need to be selective. So how should you proceed?

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Strategy

SEO Internal Linking: 3 Internal Link Strategies For SEO Growth

Your on-page strategy and blogging have never been more important. That is the one I’d like to really hone in on today, as it appears to be the one that is giving online businesses the most trouble. On-page SEO has been an essential ranking factor for well over a decade at this point. However, with algorithmic changes remaining an ever-present reality, we are still seeing confusion as to why an on-page strategy from 2015 is no longer providing the same benefits that it once did.

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Informative

The Benefits of Creating Shopping Campaigns on Google

You should no longer ignore Google’s shopping campaigns because they appear in just about every search query. They are put above the usual search results and are completely supplied with your image, title, and the name of your business.

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