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Industry Update

Everything you need to know about Facebook’s Conversions API

With the growing concerns and developments surrounding users' privacy and data protection, software developers like Apple and Google are in the process of taking steps to limit the tracking of third-party cookies. Check out this blog to find out what the consequences of Apple’s iOS 14 update will be for advertisers, and how to prepare for this with i.a. integrating Facebook’s Conversions API.

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