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Successfully Increasing Sapje’s Online Purchases

Check out Sapje's success story to find out they managed to keep exceeding their performances within a dynamic market.


Increasing Sapje’s sales in the Dutch and Belgian markets during the corona crisis

As a longtime customer of The Next Ad, Sapje has continuously managed to achieve great results with the help of our digital advertising experts. As the outbreak of the COVID-19 virus resulted in an increased demand for healthy goods and foods, our team helped Sapje to capture this new audience with success!

Read on to find out how they did it!


About Sapje

In their quest to create more awareness about the power and value of healthy and organic foods for the human body, Sapje offers fresh and slow juiced beverages to the Dutch and Belgian market. While partnered with The Next Ad, Sapje has continuously managed to achieve great results in terms of advertising the products on their online store! 

The Impact of COVID-19 on Business

In order to battle the outbreak of the coronavirus, Dutch authorities implemented an ‘intelligent lock-down’ at the beginning of March 2020. The measures that were imposed to enforce the lock-down have had a major impact on the behaviour of consumers and the operations of businesses. 

Globally, many consumer preferences are changing under the influence of the corona pandemic. As people are becoming more health-conscious and are spending more time in their own kitchens, the demand for fresh and healthy goods has experienced another growth boost. 

Naturally, the slow juiced beverages provided by Sapje are a perfect supply to match the increased demand for wholesome foods and supplements! In addition to the brand’s beverages, its recently launched book about ‘lifestyle rebooting’ also fits in with this trend – making it a great opportunity to promote both! 

So how did Sapje manage to successfully market and sell its products in such a hectic time? Read on to find out!

The Solution: Our Expertise in Cross-Channel Advertising

Thanks to Sapje’s longstanding partnership with The Next Ad, we’ve got to understand the ins and outs of the Food & Beverage market, which enables us to know exactly what works and what doesn’t. By closely monitoring the campaign performances and optimising wherever possible, we make sure to stay on top of the game! 

Managing Sapje´s campaigns on both Google and Facebook has allowed our experts to apply an effective full-funnel advertising approach, and to shift budget to the best performing campaigns across channels, taking into account the new shifts in consumers’ online behaviour.

 By further investing in its advertising budgets, Sapje was able to capture the increase in demand for healthy foods with much success!

Increasing sales and Continuous Growth

Ever since starting our partnership with Sapje in 2017, the brand has managed to achieve great advertising results and grow exponentially. On top of this solid foundation, we’ve been able to help Sapje increase its sales and budget in both The Netherlands and Belgium, even during these hectic times!

Are you looking for a professional advertising partner and are you wondering what an official Facebook & Google Marketing partner like The Next Ad can do for your business? If you want to speak to an expert, we’re here for you!

Don’t hesitate to contact our team and let us know what we can do to help. We’ll be sure to be in touch with you quickly!

Products Used

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